NBA Houston Rockets x Credit Karma Sponsorship

300K+

organic views on content series

120K+

organic views on Josh Christopher content

12 events

with over 250 organic influencer posts shared to Instagram and TikTok tagging Credit Karma

60%

increase in profile views on influencer event days and content series shared days

Project details

Managed social partnership with Houston Rockets to launch co branded content series, player partnerships and influencer events.

Content Series

How do you get the attention of basketball fans while also talking about finances? You tap into real stories and real people (while also making it look cool, of course).

6 post series

Showcasing Houston Rockets staff that help keep the ship running behind the scenes

(click icon below to view content)

Player Partnership

Creating your own karma is about putting in the work to get where you want to be. Rockets player, Josh Christopher, knew exactly what this meant which made him the perfect player to partner with to launch Credit Karma's new brand messaging.

Influencer Events

Leverage local personalities to bring awareness to Credit Karma by inviting them to marquee games where they can post about their experience.

  • partnered with over 60 local Houston influencers

  • hosted 12 events from draft parties to marquee games

  • garnered 250+ organic posts across Instagram, Stories and TikTok

There's more to see!